Rule Your Realm: Earth Warrior and Ocean Queen

Every detail, down to the hair ties you choose, expresses who you are and your unique journey through the world, telling a story of strength, grace, and individuality. TIY is thrilled to announce the launch of the two latest colors in our line of ultimate hair ties: Earth Warrior and Ocean Queen. These additions are more than just new colors in our product line; they're a homage to the indomitable spirit of women everywhere, embodying, strength, femininity, and serenity of the natural world and the powerful elements of nature.

Why We Launch New Colors

Our mission at TIY is to empower women to express themselves freely and confidently. We know that each color we add to our palette provides more ways for you to express your mood, personality, and style. We carefully select each hue to represent and honor the multifaceted, diverse, and awe-inspiring qualities of women.

Earth Warrior and Ocean Queen are inspired by the natural world—the rich soil under our feet and the expansive, mysterious ocean.  These elements are more than just physical; they represent the power and resilience of women everywhere.

The Earth Warrior: Channeling Your Inner Strength

The Earth Warrior color represents the strength, courage, and determination it takes to overcome obstacles and thrive in any situation. It is a deep, grounding brown that symbolizes the rich soil beneath our feet and the unwavering energy and resilience of women.

When to Wear Earth Warrior

The Earth Warrior hair tie is more than just a way to keep your hair in place; it's a symbol of inner strength and fierce power, designed to boost your confidence and grace whether you're facing a demanding workout or a challenging day at work. It represents a statement of power and connection, embodying those invincible days when you feel deeply connected to your roots and the Earth beneath your feet. Ideal for outdoor adventures, grounding yoga sessions, or any moment you wish to harness your inner strength, is like your personal talisman showcasing your unstoppable spirit. It goes great with earth-toned outfits and serves as a reminder of your powerful essence.

The Ocean Queen: Embracing Your Feminine Serenity

The Ocean Queen color is a beautiful blend of blues and greens that captures the calming and serene nature of the ocean. It represents the gentle yet powerful spirit of women, reminding us to embrace our femininity and find peace amidst the chaos of everyday life.

When to Wear Ocean Queen

The Ocean Queen hair tie not only adds a touch of serenity to any outfit, keeping your hair stylishly in place whether lounging on the beach or running errands, but also embodies the essence of calm and depth. This color, reminiscent of serene introspection and boundless creativity, complements both bold, vibrant outfits and simple, relaxed looks. It encourages you to tap into your inner calm, embrace your femininity, and move through your day with calm authority, reminding you of the wisdom and vast potential within.

Use TIY Hair Ties as Inspiration

We view our hair ties as more than simple accessories; we see them as sources of inspiration. The act of choosing a hair tie can be a form of self-care, a way to set your intentions for the day. Whether you're feeling the fierce determination of Earth Warrior or the reflective calm of Ocean Queen, our hair ties serve as a constant reminder of your chosen path.

TIY hair ties go beyond their functional purpose to become a source of motivation and personal expression. Each color and name is carefully chosen to embody a specific attribute or energy, allowing you to align your daily intentions with your accessories. Sustainably crafted and designed to hold even the thickest of hair, you can wear your TIY hair tie throughout any activity and conquer the world. TIY hair ties transform a simple act of styling your hair into a powerful affirmation of your identity and aspirations.

More Than Just a Hair Tie

Beyond their vibrant colors and inspirational undertones, TIY hair ties stand out for their unmatched durability, adjustability, and comfort. Designed for the active woman, our hair ties ensure your focus remains on your pursuits, not on fixing your hair. Their unique ability to stay put during the most rigorous activities without causing hair damage is a testament to our philosophy — to support every woman in her quest to express her individuality and strength.

With the introduction of Earth Warrior and Ocean Queen, we're expanding the ways you can express yourself in the TIY community. TIY is more than a brand; it's a celebration of uniqueness, a call to embrace the power and beauty inherent in every woman.

We invite you to explore these new colors and discover what they evoke in you. Visit our store to get your hands on Earth Warrior and Ocean Queen, and perhaps pick up a few extra strands for the other incredible women in your life. Join the movement, embody your power, and share your story with us. Together, we're unstoppable.